Intro
In this discovery project, the primary goal was to determine the optimal amount of weather information that the BBC News app should provide before redirecting users to the dedicated weather app.
The focus was on identifying user needs and exploring potential enhancements to the existing weather component within the news app, with the aim of increasing user engagement.
Project type and timeline
UX discovery, Aug to Sept 2022
ProductBBC News app
My role
UX designer
*This project was assigned to me during one of my trainee placements, allowing me to delve into UX research and contribute to improving the user experience of the BBC News app.
SkillsResearch analysis, UI/UX design, Prototyping, Cross-team collaboration